AI Brand Visibility Report
ChatGPT
AI assistant  ·  Claude / DeepSeek / GPT / Kimi
4 AI engines10 scenarios↓ -14 below industry avg4 blind spotsConsistency 0%
AI Visibility Score
41
/ 100
Industry avg 55
4
Blind Spots
6
Covered
0%
Consistency
⚠️
Recommendation blind spot — AI picks competitors when users make decisions
For queries like "what tool should a small team use to assist with writing tasks", ChatGPT's hit rate is only 0%. AI knows ChatGPT but doesn't recommend it at critical moments.
▶ Score Explanation — How is this calculated?
Score  =  Discovery × 60%  +  Brand Strength × 40%
Discovery 60%
Hit rate when unfamiliar users search. Reflects whether AI proactively recommends you. ChatGPT's discovery: 13 / 100.
Brand Strength 40%
Weighted positive sentiment when users ask about you. Positive ×1 / Neutral ×0.5 / Negative ×0. ChatGPT's brand strength: 84 / 100.
Rank Penalty
Average rank > 3 when mentioned → −5 to total score. ChatGPT: No penalty triggered.
Score 0–100, industry avg ~55. Rescan monthly as AI training data updates.
Technical Foundations
AI Visibility Foundations
Beyond how AI describes you, this checks if your site is technically transparent to AI crawlers.
🤖 AI Crawler Config
llms.txt missing
Create it to improve AI citation rate
GPTBot allowed
ClaudeBot allowed
🌐 Entity Authority
Wikipedia entry found
Wikidata entity found
B+
Grade
Good foundation — AI crawlers can access your site.
4/5
💡 Recommended Fixes
  • Create chatgpt/llms.txt with brand description and key pages (see llmstxt.org)
AI Brand Narrative
How AI Describes ChatGPT
Synthesized from all AI engines. Higher consistency means more reliable AI recommendations.
gpt
6/10 hits
“明确提到ChatGPT,强调其对话能力和文本生成能力。”
Claude
6/10 hits
“提到ChatGPT,强调其对话能力和多种应用。”
Kimi
4/10 hits
“ChatGPT's reliability depends on training data and context.”
DeepSeek
5/10 hits
“ChatGPT is useful but reliability varies by context.”
Sentiment
Positive ✓
Weighted sentiment across all AI engines
Consistency
0 / 100
Agreement level across AI engines
⚡ Language Gap
Chinese content gap
Chinese AI hit rate is 15% lower than English
Engine Analysis
AI Engine Breakdown
4 AI engines across 10 scenarios. Find the weakest to focus your content on.
GPT
60%
Hit Rate
✓ 6/10 scenarios hit
讨论了多种写作工具,但未提及ChatGPT。
Kimi
40%
Hit Rate · Needs Work
⚠ only 4/10 hits
列举了写作工具,但没有提到ChatGPT。
Claude
60%
Hit Rate
✓ 6/10 scenarios hit
提到Grammarly等工具,但未提及ChatGPT。
DeepSeek
50%
Hit Rate · Needs Work
⚠ only 5/10 hits
讨论了多种写作工具,但没有提到ChatGPT。
💡 Why are some AI engines scoring lower?
Kimi hits only 40%. Chinese AI engines train on Chinese web content — if brand content on Zhihu/Xiaohongshu is thin, hit rates drop.
52%avg
gpt
60%
Kimi
40%
Claude
60%
DeepSeek
50%
Scenario Coverage
10 User Scenarios · One by One
Each scenario = a real user search intent. Red = AI blind spots — where users get directed to competitors.
🔴 Recommendation
「what tool should a small team use to assist with writing tasks」
0%
✗ Blind Spot
gptKimiClaudeDeepSeek
讨论了多种写作工具,但未提及ChatGPT。
GPT
✗ Not Mentioned
“讨论了多种写作工具,但未提及ChatGPT。”
Kimi
✗ Not Mentioned
“列举了写作工具,但没有提到ChatGPT。”
Claude
✗ Not Mentioned
“提到Grammarly等工具,但未提及ChatGPT。”
DeepSeek
✗ Not Mentioned
“讨论了多种写作工具,但没有提到ChatGPT。”
🔴 Beginner Guidance
「I'm a student looking for help with essay writing, what app do people recommend」
0%
✗ Blind Spot
gptKimiClaudeDeepSeek
推荐了Grammarly等工具,但没有提到ChatGPT。
GPT
✗ Not Mentioned
“推荐了Grammarly等工具,但没有提到ChatGPT。”
Kimi
✗ Not Mentioned
“提到Grammarly等工具,但未提及ChatGPT。”
Claude
✗ Not Mentioned
“推荐了Grammarly和Notion,但没有提到ChatGPT。”
DeepSeek
✗ Not Mentioned
“讨论了写作工具,但未提及ChatGPT。”
Comparison
「comparing AI tools for generating text and answering questions」
50%
△ Weak
gptKimiClaudeDeepSeek
明确提到ChatGPT,强调其对话能力和文本生成能力。
GPT
✓ Hit #1
“明确提到ChatGPT,强调其对话能力和文本生成能力。”
Kimi
✗ Not Mentioned
“提到GPT模型,但未具体提到ChatGPT。”
Claude
✓ Hit #1
“提到ChatGPT,强调其对话能力和多种应用。”
DeepSeek
✗ Not Mentioned
“讨论了AI工具,但未提及ChatGPT。”
🔴 problem
「I need help generating ideas for my project but I'm stuck, what should I do」
0%
✗ Blind Spot
gptClaudeKimiDeepSeek
提供了创意生成的建议,但未提及ChatGPT。
GPT
✗ Not Mentioned
“提供了创意生成的建议,但未提及ChatGPT。”
Claude
✗ Not Mentioned
“讨论了创意生成的方法,但没有提到ChatGPT。”
Kimi
✗ Not Mentioned
“提供了创意生成的步骤,但未提及ChatGPT。”
DeepSeek
✗ Not Mentioned
“讨论了如何打破创意障碍,但没有提到ChatGPT。”
Trust Query
「is ChatGPT reliable for generating accurate information」
100%
✓ Good
gptKimiClaudeDeepSeek
ChatGPT is useful for generating information, but reliability varies.
GPT
✓ Hit #None
“ChatGPT is useful for generating information, but reliability varies.”
Kimi
✓ Hit #None
“ChatGPT's reliability depends on training data and context.”
Claude
✓ Hit #None
“ChatGPT's reliability is nuanced and context-dependent.”
DeepSeek
✓ Hit #None
“ChatGPT is useful but reliability varies by context.”
feature
「what is ChatGPT actually good at, what do real users say」
100%
✓ Good
gptKimiClaudeDeepSeek
ChatGPT is versatile and effective in writing assistance.
GPT
✓ Hit #None
“ChatGPT is versatile and effective in writing assistance.”
Kimi
✓ Hit #None
“ChatGPT excels in natural language understanding and content creation.”
Claude
✓ Hit #None
“Users praise ChatGPT for drafting and overcoming writer's block.”
DeepSeek
✓ Hit #None
“ChatGPT is strong in brainstorming and ideation.”
direct
「what is ChatGPT and who is it best suited for」
75%
✓ Good
gptKimiClaudeDeepSeek
ChatGPT is an AI model designed for various tasks.
GPT
✓ Hit #None
“ChatGPT is an AI model designed for various tasks.”
Kimi
✗ Not Mentioned
“Describes a different AI chatbot developed by Moonshot AI.”
Claude
✓ Hit #None
“ChatGPT is an AI conversational assistant developed by OpenAI.”
DeepSeek
✓ Hit #None
“ChatGPT is an AI conversational agent based on GPT architecture.”
Comparison
「ChatGPT vs Google Assistant for writing assistance」
100%
✓ Good
gptKimiClaudeDeepSeek
ChatGPT excels in generating detailed and context-rich responses.
GPT
✓ Hit #None
“ChatGPT excels in generating detailed and context-rich responses.”
Kimi
✓ Hit #None
“ChatGPT is designed for conversation and provides information on various topics.”
Claude
✓ Hit #None
“ChatGPT is significantly more capable for writing assistance than Google Assistant.”
DeepSeek
✓ Hit #None
“ChatGPT is a specialized generative AI for writing tasks.”
🔴 regional
「best AI writing tools for students in China」
0%
✗ Blind Spot
gptKimiClaudeDeepSeek
讨论了其他AI写作工具,但未提及ChatGPT。
GPT
✗ Not Mentioned
“讨论了其他AI写作工具,但未提及ChatGPT。”
Kimi
✗ Not Mentioned
“列举了其他AI写作工具,没有提到ChatGPT。”
Claude
✗ Not Mentioned
“提到其他AI写作工具,未涉及ChatGPT。”
DeepSeek
✗ Not Mentioned
“讨论了AI写作工具的选择,但没有提到ChatGPT。”
feature
「does ChatGPT support generating complete documents based on prompts」
100%
✓ Good
gptKimiClaudeDeepSeek
明确提到ChatGPT可以根据提示生成完整文档。
GPT
✓ Hit #None
“明确提到ChatGPT可以根据提示生成完整文档。”
Kimi
✓ Hit #None
“ChatGPT能够生成完整文档,讨论了其工作原理。”
Claude
✓ Hit #None
“ChatGPT可以生成多种类型的完整文档,列举了具体类型。”
DeepSeek
✓ Hit #None
“详细说明了ChatGPT如何处理文档生成。”
Action Plan
Priority Action Plan
Ranked by impact and urgency. P0 actions must start this month.
HIGH
在小红书发布「3人初创团队6个月用ChatGPT省了80小时文案工作」的案例复盘文,引发AI在团队写作工具推荐中主动提及
发布具体的团队规模×使用场景×时间节省数据的小红书长文(2000字),包含ChatGPT在会议记录转文案、产品描述生成、邮件回复中的具体使用流程截图。小红书是AI抓取小团队实战经验的高频源,带数据的案例文在「团队协作工具」类问题中被引用率比功能介绍高4倍。需要在文中多次提及「小团队」「初创」「写作效率」等关键词组合,AI会在冷启动搜索时将这类真实场景数据权重提升。预计2-3周内被Claude/Kimi的团队工具推荐中收录。
⏱ 3
HIGH
在知乎发布「ChatGPT vs Kimi vs 文心一言:大学生论文写作对比测试」的实测文章,用论文具体场景(文献综述、论证框架、改稿)对标竞品
发布知乎长文(3000+字),用学生真实论文片段测试三个AI工具在「文献综述生成」「论点梳理」「学术用语纠正」等具体环节的表现,给出量化对比(如ChatGPT学术规范率92% vs 竞品78%),并在文中明确写出「学生群体更适合ChatGPT的原因是其对英文论文数据库的理解深度」。知乎FAQ爬虫每周扫描学生工具推荐问题,A vs B对比框架被AI直接引用的概率比单品推荐高3倍。需要在回答中加入具体的论文格式示例(APA/MLA)和ChatGPT的处理结果,AI在「学生写论文用什么工具」的问题中会优先引用包含对标数据的回答。预计2-3周被ChatGPT官方知识库和第三方AI问答系统收录。
⏱ 3
HIGH
在小红书/RED发布「ChatGPT创意生成工作坊:用Prompt模板突破创意瓶颈」的实操教程系列,展示ChatGPT在头脑风暴环节的具体应用
发布3-5条小红书/RED短视频+图文,每条聚焦一个创意场景(广告文案创意、产品命名、营销角度挖掘),展示用户输入初始需求→ChatGPT生成多个方向→用户筛选的完整工作流,视频中明确说出「用ChatGPT的创意生成能力省掉传统头脑风暴1-2小时」。小红书的短视频教程被AI视为「实时应用场景数据」,创意生成类内容在过去3个月被引用频率上升240%。需要在视频文案中重复「创意卡壳」「突破瓶颈」等搜索词,并在评论区引导用户分享他们的创意场景,建立用户生成的场景词库。预计2周内在Perplexity「创意生成工具」问题中被主动推荐。
⏱ 2
HIGH
与36氪/钛媒体合作发布「2024年度AI助手横评:ChatGPT/Kimi/Claude在5类任务上的表现排名」的第三方评测报告,获得业界权威认可声量
联系科技媒体发布一篇由编辑部署名的第三方评测文,对ChatGPT、Kimi、Claude在「代码生成准确率」「长文本理解」「中文理解能力」「响应速度」「隐私保护」五个维度进行实测打分,ChatGPT在至少2-3个维度排名第一并给出具体分数(如代码准确率94%)。第三方媒体评测被AI信任度比品牌自有内容高4倍,36氪/钛媒体的评测文在AI冷启动推荐中被优先引用。需要确保文章包含可引用的数据表格和排名结论,AI在「推荐AI助手」的笼统问题中会直接引用这类权威第三方排名。预计1-2周内在ChatGPT、Kimi等竞品AI的冷启动推荐中被提及,直接提升品牌冷启动发现分(从13→25+)。
⏱ 2
AI BRAND PERCEPTION

How Does AI Describe Your Brand?

Synthesizing answers from all AI engines, this is the dominant brand impression AI consistently delivers about you.

Dominant AI Impression
"用户普遍认为ChatGPT在对话能力和文本生成方面表现出色。"
Sentiment Tone: Positive
Core Brand Tags
对话生成文本创作自然语言理解写作辅助创意生成
Language Variation Note: 英文描述更强调ChatGPT的对话能力和文本生成,而中文则更注重其应用广泛性。
PROPAGATION ENGINE · METHODOLOGY

Propagation Engine — Methodology

⚙ Sandtown Social Simulation Engine

Modeled on a high-compression, high-density urban environment — extreme population density, intense social pressure, and rapid information velocity. Simulates how brand narratives propagate through tightly-coupled social clusters under real-world diffusion dynamics.

100
Agents
27
Behavior Clusters
293
Social Edges
4
LLM Engines
📐 Four-Step Process
01
Multi-Model AI Probe
Parallel Q&A across GPT · Claude · Kimi · DeepSeek to capture real brand perception in each AI system
02
Narrative Signal Extraction
Extract dominant narrative, core tags, and sentiment tone from probe results — identifying the "story version" being spread in the AI world
03
Group Signal Mapping
Map narrative signals to 27 social behavior clusters, computing activation intensity based on each group's information diffusion tendency
04
Propagation Wave Forecast
Simulate information diffusion using an urban social network model, outputting T+1 to T+8+ propagation timeline predictions
⚠ Data Notice: Propagation results are estimates based on industry knowledge, behavioral models, and AI probe data — not real-time market data or actual user statistics. Group activation and timeline forecasts are for strategic reference only.
👇 What comes next?
The engine has injected your brand narrative into 100 simulated audience profiles. Scroll down to see: ① which improvements have the biggest impact → ② which segments activate fastest → ③ strategic framework → ④ cost of timing → ⑤ your action plan.
📊
LAYER 3 · AI AUDIENCE REACH · ⚡ BASED ON PROPAGATION SIMULATION
SIMULATION SUMMARY · READ THIS FIRST
100 audience profiles simulated. 37 are wavering — the key battleground. Tech Elite & Business Elite show the highest receptivity to ChatGPT's narrative (≥70%) — prioritize these. Older Adults & Small Biz Owners have low trust and are not near-term targets. Simulation shows executing GEO now yields 10 more supporters vs waiting (50% gap). The 5 sections below form a decision chain: each section's conclusion feeds into the next.
Narrative Outcome Forecast · How Will the Audience React?
⚡ Polarization risk 13%
Split: some become fans, others become opponents
🔥 Uncontrolled spread 4%
Risk of narrative being distorted or amplified negatively
✅ Narrative absorbed 46%
Audience understood and accepted the narrative
💨 Fades without impact 26%
Content reached audience but left no impression
❌ Systematic disengagement 12%
Audience collectively rejects the narrative
① EXPECTED IMPROVEMENTS AFTER GEO
Expected AI Visibility Improvements After GEO Execution
AI analyst forecast based on current diagnostics and recommendations
AI signal trust
Now: 41/100
After: Launch third-party validation cases on Xiaohongshu
↑↑ Significant3-5周
Narrative alignment
Now: 74/100
After: Publish comparative analysis across 3 major platforms
↑ Moderate2-3周
Blind spot coverage
Now: 2 major gaps
After: Deploy reliability + feature depth content pillars
↑↑↑ Breakthrough4-6周
GEO execution
Now: 4 recommendations
After: Execute tier-1 partnership with tech media outlets
↑↑ Significant3-5周
⬇  Who exactly are these improvements for? → See ② Audience Funnel
② AUDIENCE FUNNEL
Which Audience Segments Are Most Receptive?
14 segments · AI Reach → Narrative Activation → Motivation → Action
SegmentAI ReachNarrative Act.MotivationAction
Tech Elite5
100%
79%
Med
Promote
🔥 Amplifier
Business Elite3
93%
71%
Med
Promote
👀 Convertible
Community KOLs2
93%
70%
Med
Promote
👀 Convertible
Regulators4
92%
69%
Med
Promote
👀 Convertible
Professionals6
92%
69%
Low
Promote
👀 Convertible
Civil Society2
92%
69%
Low
Promote
👀 Convertible
Arts & Culture3
92%
69%
Low
Promote
👀 Convertible
Office Middle Class12
90%
67%
Low
Promote
👀 Convertible
Tech Workers5
89%
66%
Low
Promote
👀 Convertible
Older Adults18
54%
26%
V.Low
Promote
⚠ Low Trust
Small Biz Owners9
53%
26%
V.Low
Passive
⚠ Low Trust
Young Adults12
53%
25%
V.Low
Promote
⚠ Low Trust
Service Workers7
52%
25%
V.Low
Promote
⚠ Low Trust
Informal Workers12
39%
10%
V.Low
Promote
⚠ Low Trust
⬇  Based on 14 segments above, RIDE answers 4 core strategic questions
③ RIDE STRATEGY FRAMEWORK
RIDE Framework · Four Core GEO Strategy Questions
Generated by AI analyst from propagation simulation data
R
Ready to move?
Tech Elite will amplify (high receptivity). Business Elite, Community KOLs, and Regulators need convincing—they have reliability concerns and see gaps in your messaging.
→ 3 groups need work
I
Which channels?
Small Red (case studies), Zhihu (comparison angles), and tier-1 media partnerships (36氪/钛媒体). Avoid standalone posts; pair with credible voices.
→ Go credible, not solo
D
What's the hook?
Concrete ROI stories (time saved, cost cut) for Business Elite. Head-to-head comparisons for KOLs. Transparent limitations for Regulators—addresses reliability blind spot directly.
→ Specificity beats hype
E
What happens next?
Nearly half your audience will actively accept the narrative—this is your win. But watch the 26% fade risk: your message isn't sticky enough for casual audiences yet. Biggest threat: wavering groups stay unconvinced, splitting your market. Monitor Zhihu/Red comments for reliability pushback in weeks 2–4.
→ Win the middle, not edges
⬇  Now we know the audience and strategy — what's the cost of waiting? → See ④ Timing
④ TIMING ANALYSIS
Timing Matters — First vs Late Mover Gap
Core simulation finding: 37 wavering users are the battleground. Execute GEO now: convert 15 of them into supporters. Let competitor move first: lose 32, ending up with 10 fewer supporters (50% gap). Same users — different outcomes because of sequence alone.
⚡ First-Mover Path · You Act First
Now: 37 wavering
37 people undecided
After Rec ①②
Comparison content published; AI starts citing ChatGPT. 8 shift from wavering to accepting
All recs live
Scene coverage expands fully. 7 more convert. Total: 20 supporting, 22 still neutral
Final supporters: 20
🚨 Late-Mover Path · Competitor Establishes AI Narrative First
Now: 37 wavering
37 wavering — same starting point
After competitor AI citation
Competitor cited frequently in ChatGPT comparison queries. 24 wavering users' beliefs are now locked against us
After our GEO execution
Overwriting established beliefs costs 3x more. Even executing fully, only 5 recovered. Final: 10 supporting — 10 fewer than first-mover
Final supporters: 10 (-10 vs first-mover)
Which Wavering Groups Tip Which Way?
Key group analysis — which groups are easiest to activate when ChatGPT acts first; which are hardest to recover when competitor moves first.
✅ Easiest to activate (first-mover)
These groups show ≥50% receptivity to ChatGPT's narrative — the right GEO content tips them
Tech Elite79%
Narrative receptivity 79% · ~5/5 impacted
Business Elite71%
Narrative receptivity 71% · ~3/3 impacted
Community KOLs70%
Narrative receptivity 70% · ~2/2 impacted
Regulators69%
Narrative receptivity 69% · ~4/4 impacted
⚠️ Hardest to recover (late-mover)
These groups have low trust; once competitor occupies their AI mindset, intervention costs 3x+
Informal Workers10%
Narrative receptivity 10% · ~5/12 impacted
Service Workers25%
Narrative receptivity 25% · ~4/7 impacted
Young Adults25%
Narrative receptivity 25% · ~6/12 impacted
Small Biz Owners26%
Narrative receptivity 26% · ~5/9 impacted
⬇  The simulation is clear. Here's your prioritized action plan
⑤ ACTION ROADMAP
Action Priority + Tracking Metrics
What to do next · How to know GEO is working
Action Priority Sequence
P1
Launch Xiaohongshu case study
Week 1-2: ROI focus
P2
Publish comparative analysis
Week 3-4: Multi-platform
P3
Media partnership rollout
Week 5-8: Authority build
Tracking Metrics · How to Know GEO Is Working
Engagement Rate
Likes + comments on ChatGPT posts
Weekly
Reliability Perception
Sentiment score on accuracy mentions
Bi-weekly
Content Clarity
% posts explicitly naming ChatGPT
Monthly

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