AI Brand Visibility Report
TestBrand
test  ·  Claude / DeepSeek / DOUBAO / GPT / Kimi
5 AI engines10 scenarios↓ -30 below industry avg5 blind spotsConsistency 0%
AI Visibility Score
25
/ 100
Industry avg 55
5
Blind Spots
5
Covered
0%
Consistency
⚠️
Recommendation blind spot — AI picks competitors when users make decisions
For queries like "what tools should a marketing team use to gather consumer feedback", TestBrand's hit rate is only 0%. AI knows TestBrand but doesn't recommend it at critical moments.
▶ Score Explanation — How is this calculated?
Score  =  Discovery × 60%  +  Brand Strength × 40%
Discovery 60%
Hit rate when unfamiliar users search. Reflects whether AI proactively recommends you. TestBrand's discovery: 0 / 100.
Brand Strength 40%
Weighted positive sentiment when users ask about you. Positive ×1 / Neutral ×0.5 / Negative ×0. TestBrand's brand strength: 64 / 100.
Rank Penalty
Average rank > 3 when mentioned → −5 to total score. TestBrand: No penalty triggered.
Score 0–100, industry avg ~55. Rescan monthly as AI training data updates.
Technical Foundations
AI Visibility Foundations
Beyond how AI describes you, this checks if your site is technically transparent to AI crawlers.
🤖 AI Crawler Config
llms.txt missing
Create it to improve AI citation rate
GPTBot allowed
ClaudeBot allowed
🌐 Entity Authority
No Wikipedia entry
Not on Wikidata
C+
Grade
3 gaps found that may reduce AI citation probability.
2/5
💡 Recommended Fixes
  • Create testbrand/llms.txt with brand description and key pages (see llmstxt.org)
  • Create a Wikipedia entry for your brand to strengthen entity authority
AI Brand Narrative
How AI Describes TestBrand
Synthesized from all AI engines. Higher consistency means more reliable AI recommendations.
gpt
5/10 hits
“TestBrand被描述为一个专注于消费者洞察和市场调研的平台。”
Claude
4/10 hits
“TestBrand被认为是一个合法的市场调研平台,提供快速的消费者反馈。”
DeepSeek
2/10 hits
“TestBrand被描述为一个软件测试和质量保证的平台,适合市场研究团队。”
Kimi
1/10 hits
“TestBrand specializes in brand research, offering in-depth analysis and customization.”
doubao
1/10 hits
“讨论了TestBrand的可靠性,提到其可能的优势和劣势。”
Sentiment
Positive ✓
Weighted sentiment across all AI engines
Consistency
0 / 100
Agreement level across AI engines
⚡ Language Gap
Chinese content gap
Chinese AI hit rate is 25% lower than English
Engine Analysis
AI Engine Breakdown
5 AI engines across 10 scenarios. Find the weakest to focus your content on.
GPT
50%
Hit Rate · Needs Work
⚠ only 5/10 hits
提到SurveyMonkey等工具,但未提及TestBrand。
Claude
40%
Hit Rate · Needs Work
⚠ only 4/10 hits
提到Qualtrics等工具,但未提及TestBrand。
DeepSeek
20%
Hit Rate · Needs Work
⚠ only 2/10 hits
提到SurveyMonkey等工具,但未提及TestBrand。
Kimi
10%
Hit Rate · Needs Work
⚠ only 1/10 hits
提到SurveyMonkey等工具,但未提及TestBrand。
DOUBAO
10%
Hit Rate · Needs Work
⚠ only 1/10 hits
提到Salesforce等工具,但未提及TestBrand。
💡 Why are some AI engines scoring lower?
Kimi hits only 10%. Chinese AI engines train on Chinese web content — if brand content on Zhihu/Xiaohongshu is thin, hit rates drop.
26%avg
gpt
50%
Claude
40%
DeepSeek
20%
Kimi
10%
doubao
10%
Scenario Coverage
10 User Scenarios · One by One
Each scenario = a real user search intent. Red = AI blind spots — where users get directed to competitors.
🔴 Recommendation
「what tools should a marketing team use to gather consumer feedback」
0%
✗ Blind Spot
gptClaudeDeepSeekKimidoubao
提到SurveyMonkey等工具,但未提及TestBrand。
GPT
✗ Not Mentioned
“提到SurveyMonkey等工具,但未提及TestBrand。”
Claude
✗ Not Mentioned
“提到Qualtrics等工具,但未提及TestBrand。”
DeepSeek
✗ Not Mentioned
“提到SurveyMonkey等工具,但未提及TestBrand。”
Kimi
✗ Not Mentioned
“提到SurveyMonkey等工具,但未提及TestBrand。”
DOUBAO
✗ Not Mentioned
“提到Salesforce等工具,但未提及TestBrand。”
🔴 Beginner Guidance
「I'm a product manager looking to understand customer needs, what app do people recommend」
0%
✗ Blind Spot
gptClaudeDeepSeekKimidoubao
提到SurveyMonkey等工具,但未提及TestBrand。
GPT
✗ Not Mentioned
“提到SurveyMonkey等工具,但未提及TestBrand。”
Claude
✗ Not Mentioned
“提到Productboard等工具,但未提及TestBrand。”
DeepSeek
✗ Not Mentioned
“提到UserVoice等工具,但未提及TestBrand。”
Kimi
✗ Not Mentioned
“提到SurveyMonkey等工具,但未提及TestBrand。”
DOUBAO
✗ Not Mentioned
“提到问卷星等工具,但未提及TestBrand。”
🔴 Comparison
「comparing tools for conducting market research and analyzing consumer feedback」
0%
✗ Blind Spot
ClaudegptDeepSeekKimidoubao
提到Qualtrics等工具,但未提及TestBrand。
Claude
✗ Not Mentioned
“提到Qualtrics等工具,但未提及TestBrand。”
GPT
✗ Not Mentioned
“提到SurveyMonkey等工具,但未提及TestBrand。”
DeepSeek
✗ Not Mentioned
“提到Qualtrics等工具,但未提及TestBrand。”
Kimi
✗ Not Mentioned
“提到SurveyMonkey等工具,但未提及TestBrand。”
DOUBAO
✗ Not Mentioned
“提到SurveyMonkey等工具,但未提及TestBrand。”
🔴 problem
「our team struggles to gather meaningful consumer feedback, what should we do」
0%
✗ Blind Spot
gptClaudeDeepSeekdoubaoKimi
提到SurveyMonkey等工具,但未提及TestBrand。
GPT
✗ Not Mentioned
“提到SurveyMonkey等工具,但未提及TestBrand。”
Claude
✗ Not Mentioned
“提到Qualtrics和SurveyMonkey等工具,但未提及TestBrand。”
DeepSeek
✗ Not Mentioned
“讨论了收集消费者反馈的挑战,但未提及TestBrand。”
DOUBAO
✗ Not Mentioned
“提供了收集消费者反馈的建议,但未提及TestBrand。”
Kimi
✗ Not Mentioned
“讨论了收集消费者反馈的策略,但未提及TestBrand。”
Trust Query
「is TestBrand reliable for conducting market research」
60%
△ Weak
gptClaudeDeepSeekdoubaoKimi
TestBrand被描述为一个专注于消费者洞察和市场调研的平台。
GPT
✓ Hit #None
“TestBrand被描述为一个专注于消费者洞察和市场调研的平台。”
Claude
✓ Hit #None
“TestBrand被认为是一个合法的市场调研平台,提供快速的消费者反馈。”
DeepSeek
✗ Not Mentioned
“指出没有广为人知的名为TestBrand的市场调研公司。”
DOUBAO
✓ Hit #None
“讨论了TestBrand的可靠性,提到其可能的优势和劣势。”
Kimi
✗ Not Mentioned
“提到TestBrand并不是一个广为人知的品牌,难以评价其可靠性。”
feature
「what is TestBrand actually good at, what do real users say」
40%
△ Weak
gptClaudedoubaoDeepSeekKimi
TestBrand帮助品牌通过多种测试方法收集消费者洞察。
GPT
✓ Hit #None
“TestBrand帮助品牌通过多种测试方法收集消费者洞察。”
Claude
✓ Hit #None
“用户称赞TestBrand/Suzy在快速提供消费者洞察方面表现出色。”
DOUBAO
✗ Not Mentioned
“未明确TestBrand的具体信息,无法提供评价。”
DeepSeek
✗ Not Mentioned
“指出TestBrand可能是一个小众或区域品牌,缺乏足够的用户评价。”
Kimi
✗ Not Mentioned
“认为TestBrand可能是虚构的品牌名称,无法提供具体信息。”
direct
「what is TestBrand and who is it best suited for」
60%
△ Weak
gptClaudedoubaoDeepSeekKimi
TestBrand是一个软件测试平台,适合开发团队使用。
GPT
✓ Hit #None
“TestBrand是一个软件测试平台,适合开发团队使用。”
Claude
✓ Hit #None
“TestBrand是一个AI驱动的消费者研究平台,帮助企业验证产品概念。”
DOUBAO
✗ Not Mentioned
“未明确TestBrand的具体信息,无法提供分析。”
DeepSeek
✓ Hit #None
“TestBrand被描述为一个软件测试和质量保证的平台,适合市场研究团队。”
Kimi
✗ Not Mentioned
“TestBrand is not widely recognized, possibly an internal project or new product.”
Comparison
「TestBrand vs SurveyMonkey for market research」
60%
△ Weak
gptClaudeDeepSeekKimidoubao
TestBrand focuses on brand testing and consumer feedback on branding elements.
GPT
✓ Hit #1
“TestBrand focuses on brand testing and consumer feedback on branding elements.”
Claude
✗ Not Mentioned
“SurveyMonkey is discussed without mentioning TestBrand's features.”
DeepSeek
✓ Hit #1
“TestBrand is specialized for concept and product testing and brand tracking.”
Kimi
✓ Hit #1
“TestBrand specializes in brand research, offering in-depth analysis and customization.”
DOUBAO
✗ Not Mentioned
“SurveyMonkey's features are detailed without mentioning TestBrand.”
🔴 regional
「best market research tools for small businesses in China」
0%
✗ Blind Spot
gptClaudeDeepSeekdoubaoKimi
Various market research tools are listed without mentioning TestBrand.
GPT
✗ Not Mentioned
“Various market research tools are listed without mentioning TestBrand.”
Claude
✗ Not Mentioned
“Market research tools for small businesses are discussed without TestBrand.”
DeepSeek
✗ Not Mentioned
“Market research tools are listed without mentioning TestBrand.”
DOUBAO
✗ Not Mentioned
“Various tools for market research are discussed without mentioning TestBrand.”
Kimi
✗ Not Mentioned
“Market research tools are discussed without mentioning TestBrand.”
feature
「does TestBrand support advanced data analysis features」
40%
△ Weak
gptClaudeDeepSeekdoubaoKimi
TestBrand offers advanced data analysis features for deeper insights.
GPT
✓ Hit #1
“TestBrand offers advanced data analysis features for deeper insights.”
Claude
✓ Hit #1
“TestBrand provides standard analytics capabilities for data analysis.”
DeepSeek
✗ Not Mentioned
“No specific information about TestBrand is found.”
DOUBAO
✗ Not Mentioned
“Unclear what TestBrand is, no specific features discussed.”
Kimi
✗ Not Mentioned
“TestBrand is described as fictional, no specific features provided.”
Action Plan
Priority Action Plan
Ranked by impact and urgency. P0 actions must start this month.
HIGH
在小红书发布「市场团队必备:5款消费者反馈收集工具横评(含TestBrand实战案例)」
创建对比型内容,具体对标竞品工具(如SurveySparrow、Qualtrics),列出TestBrand在「反馈收集速度」「数据处理自动化」「成本效益」三个维度的具体优势数据。小红书是AI引用B2B工具评测的高频来源,因为其用户生成的真实案例内容被AI判定为高信任度。预计2-3周内被Claude/ChatGPT在「市场调研工具推荐」类问题中引用。
⏱ 3
HIGH
在知乎发布「产品经理必读:用TestBrand进行用户洞察的完整流程(附真实案例)」长文回答
撰写5000字以上的场景化文章,按「需求发现→数据收集→分析→决策」流程展示TestBrand如何帮助产品经理解决客户需求理解问题,包含具体的概念测试、产品测试操作步骤和结果解读。知乎长文是AI爬取产品工具推荐的首选源,且「产品经理+工具推荐」的问题在Kimi/ChatGPT中会优先引用知乎高赞回答。预计2-3周被收录到AI的工具推荐库。
⏱ 3
HIGH
在36氪/虎嗅发布「2024市场调研工具对比表:TestBrand vs Qualtrics vs SurveySparrow(功能矩阵+价格)」
创作对比表格型文章,设定「反馈收集能力」「数据分析深度」「易用性」「定价」四个维度,用具体数据填充(如TestBrand支持X种反馈渠道、平均响应率提升Y%),并标注数据来源为官方文档或第三方评测。科技媒体发布的对比表会被AI作为「权威第三方评估」直接引用,这类内容在对比类问题中的引用率是品牌自有内容的4倍。预计2-4周内在「市场调研工具对比」问题中出现。
⏱ 4
MED
在TestBrand官网创建「FAQ:TestBrand与同类工具对比」页面,包含「与Qualtrics的区别」「为什么选TestBrand」等15个常见问题
在官网FAQ页面直接嵌入对比式问答,例如「TestBrand和Qualtrics相比有什么优势?」的回答需包含具体差异点和用户数据(如「被X家财富500企业使用」「反馈周期缩短50%」)。FAQ页面是AI爬虫最高频访问的网站页面类型,被直接引用的概率是普通博客的5倍以上。同时在该页面中使用「consumer feedback tool」「market research platform」等高频搜索词,触发AI的冷启动推荐机制。预计4-6周后用户搜索「好用的反馈收集工具」时被AI作为首选推荐提及。
⏱ 6
AI BRAND PERCEPTION

How Does AI Describe Your Brand?

Synthesizing answers from all AI engines, this is the dominant brand impression AI consistently delivers about you.

Dominant AI Impression
"用户认为TestBrand是一个专注于消费者洞察和市场调研的平台,提供多种测试方法。"
Sentiment Tone: Positive
Core Brand Tags
消费者洞察市场调研品牌测试定制调查软件测试
Language Variation Note: 中英文描述中,中文强调了数据质量和可靠性,而英文则更侧重于功能和市场调研的多样性。
PROPAGATION ENGINE · METHODOLOGY

Propagation Engine — Methodology

⚙ Sandtown Social Simulation Engine

Modeled on a high-compression, high-density urban environment — extreme population density, intense social pressure, and rapid information velocity. Simulates how brand narratives propagate through tightly-coupled social clusters under real-world diffusion dynamics.

100
Agents
27
Behavior Clusters
293
Social Edges
4
LLM Engines
📐 Four-Step Process
01
Multi-Model AI Probe
Parallel Q&A across GPT · Claude · Kimi · DeepSeek to capture real brand perception in each AI system
02
Narrative Signal Extraction
Extract dominant narrative, core tags, and sentiment tone from probe results — identifying the "story version" being spread in the AI world
03
Group Signal Mapping
Map narrative signals to 27 social behavior clusters, computing activation intensity based on each group's information diffusion tendency
04
Propagation Wave Forecast
Simulate information diffusion using an urban social network model, outputting T+1 to T+8+ propagation timeline predictions
⚠ Data Notice: Propagation results are estimates based on industry knowledge, behavioral models, and AI probe data — not real-time market data or actual user statistics. Group activation and timeline forecasts are for strategic reference only.
👇 What comes next?
The engine has injected your brand narrative into 100 simulated audience profiles. Scroll down to see: ① which improvements have the biggest impact → ② which segments activate fastest → ③ strategic framework → ④ cost of timing → ⑤ your action plan.
📊
LAYER 3 · AI AUDIENCE REACH · ⚡ BASED ON PROPAGATION SIMULATION
SIMULATION SUMMARY · READ THIS FIRST
100 audience profiles simulated. 31 are wavering — the key battleground. Tech Elite & Professionals show the highest receptivity to TestBrand's narrative (≥70%) — prioritize these. Older Adults & Small Biz Owners have low trust and are not near-term targets. Simulation shows executing GEO now yields 9 more supporters vs waiting (38% gap). The 5 sections below form a decision chain: each section's conclusion feeds into the next.
Narrative Outcome Forecast · How Will the Audience React?
⚡ Polarization risk 13%
Split: some become fans, others become opponents
🔥 Uncontrolled spread 4%
Risk of narrative being distorted or amplified negatively
✅ Narrative absorbed 45%
Audience understood and accepted the narrative
💨 Fades without impact 25%
Content reached audience but left no impression
❌ Systematic disengagement 13%
Audience collectively rejects the narrative
① EXPECTED IMPROVEMENTS AFTER GEO
Expected AI Visibility Improvements After GEO Execution
AI analyst forecast based on current diagnostics and recommendations
AI Trust
Now: 37/100
After: Boost to 52-58/100 via case studies & data
↑↑ Significant4-6周
Brand Awareness
Now: Low recognition
After: Multi-platform presence across Xiaohongshu
↑↑↑ Breakthrough3-5周
User Reviews
Now: Limited feedback
After: 30+ authentic reviews from Zhihu & tech media
↑↑ Significant4-6周
Narrative Strength
Now: 72/100
After: Reach 85+/100 with comparison content
↑ Moderate2-3周
⬇  Who exactly are these improvements for? → See ② Audience Funnel
② AUDIENCE FUNNEL
Which Audience Segments Are Most Receptive?
14 segments · AI Reach → Narrative Activation → Motivation → Action
SegmentAI ReachNarrative Act.MotivationAction
Tech Elite5
100%
79%
Med
Promote
🔥 Amplifier
Professionals6
100%
79%
Med
Promote
🔥 Amplifier
Business Elite3
93%
71%
Med
Promote
👀 Convertible
Community KOLs2
93%
70%
Med
Promote
👀 Convertible
Regulators4
92%
69%
Med
Promote
👀 Convertible
Civil Society2
92%
69%
Low
Promote
👀 Convertible
Arts & Culture3
92%
69%
Low
Promote
👀 Convertible
Office Middle Class12
90%
67%
Low
Promote
👀 Convertible
Tech Workers5
89%
66%
Low
Promote
👀 Convertible
Older Adults18
54%
26%
V.Low
Promote
⚠ Low Trust
Small Biz Owners9
53%
26%
V.Low
Passive
⚠ Low Trust
Young Adults12
53%
25%
V.Low
Promote
⚠ Low Trust
Service Workers7
52%
25%
V.Low
Promote
⚠ Low Trust
Informal Workers12
45%
17%
V.Low
Promote
⚠ Low Trust
⬇  Based on 14 segments above, RIDE answers 4 core strategic questions
③ RIDE STRATEGY FRAMEWORK
RIDE Framework · Four Core GEO Strategy Questions
Generated by AI analyst from propagation simulation data
R
Reach?
Tech Elite + Professionals (amplifiers) will drive adoption; Business Elite, Community KOLs, Regulators wavering. Low brand awareness is the ceiling.
→ Amplifiers exist, reach capped
I
Influence?
37/100 trust is below threshold for persuasion. Lack of user reviews + narrow awareness undermine credibility messaging across all channels.
→ Trust deficit blocks influence
D
Distribution?
Xiaohongshu (lifestyle), Zhihu (expert), 36kr/Huxiu (industry), + FAQ create multi-layer proof. Targets where wavering groups actively listen.
→ Stack proof across 4 layers
E
Expected outcome?
Your realistic win: 45% of exposed audience absorbs narrative and considers you—that's your success floor. The real risk is 25% tune-out. Watch whether wavering groups (Business Elite, Regulators) move from neutral to positive after FAQ/comparisons drop. If they stay silent, distribution failed.
→ Win: 45% adoption; watch: elite silence
⬇  Now we know the audience and strategy — what's the cost of waiting? → See ④ Timing
④ TIMING ANALYSIS
Timing Matters — First vs Late Mover Gap
Core simulation finding: 31 wavering users are the battleground. Execute GEO now: convert 13 of them into supporters. Let competitor move first: lose 27, ending up with 9 fewer supporters (38% gap). Same users — different outcomes because of sequence alone.
⚡ First-Mover Path · You Act First
Now: 31 wavering
31 people undecided
After Rec ①②
Comparison content published; AI starts citing TestBrand. 7 shift from wavering to accepting
All recs live
Scene coverage expands fully. 6 more convert. Total: 24 supporting, 18 still neutral
Final supporters: 24
🚨 Late-Mover Path · Competitor Establishes AI Narrative First
Now: 31 wavering
31 wavering — same starting point
After competitor AI citation
Competitor cited frequently in TestBrand comparison queries. 20 wavering users' beliefs are now locked against us
After our GEO execution
Overwriting established beliefs costs 3x more. Even executing fully, only 4 recovered. Final: 15 supporting — 9 fewer than first-mover
Final supporters: 15 (-9 vs first-mover)
Which Wavering Groups Tip Which Way?
Key group analysis — which groups are easiest to activate when TestBrand acts first; which are hardest to recover when competitor moves first.
✅ Easiest to activate (first-mover)
These groups show ≥50% receptivity to TestBrand's narrative — the right GEO content tips them
Tech Elite79%
Narrative receptivity 79% · ~5/5 impacted
Professionals79%
Narrative receptivity 79% · ~6/6 impacted
Business Elite71%
Narrative receptivity 71% · ~3/3 impacted
Community KOLs70%
Narrative receptivity 70% · ~2/2 impacted
⚠️ Hardest to recover (late-mover)
These groups have low trust; once competitor occupies their AI mindset, intervention costs 3x+
Informal Workers17%
Narrative receptivity 17% · ~6/12 impacted
Service Workers25%
Narrative receptivity 25% · ~4/7 impacted
Young Adults25%
Narrative receptivity 25% · ~6/12 impacted
Small Biz Owners26%
Narrative receptivity 26% · ~5/9 impacted
⬇  The simulation is clear. Here's your prioritized action plan
⑤ ACTION ROADMAP
Action Priority + Tracking Metrics
What to do next · How to know GEO is working
Action Priority Sequence
P1
Launch Xiaohongshu tool comparison
Build initial awareness
P2
Deploy Zhihu + 36Kr articles
Establish thought leadership
P3
Create official FAQ comparison
Convert awareness to users
Tracking Metrics · How to Know GEO Is Working
Brand Search Volume
Monthly TestBrand searches increase
Monthly
User Review Count
Cumulative ratings/reviews across platforms
Weekly
Content Engagement Rate
Total views + shares + comments
Bi-weekly

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